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Technology-Driven Efficiency in the AI Era
EVENT PROGRAM
Technology-Driven Efficiency in the AI Era explores how artificial intelligence is transforming broadcast production—from automation to intelligent workflows. The session highlights how AI boosts efficiency, scalability, and creativity, while also raising important questions about the future of work. Through expert panels and real-world case studies, attendees will learn how to integrate AI without compromising quality or reliability in an evolving media landscape.
KEYNOTE SPEAKER
MADELEINE NOLAND
President, ATSC
We are honored to welcome Madeleine Noland, President of ATSC, as the Keynote Speaker for this year’s conference. A recognized leader in broadcast innovation, she has been instrumental in shaping the future of NextGen TV and guiding the global rollout of ATSC 3.0. Her career spans more than two decades, from pioneering work in interactive TV to senior leadership at LG Electronics, where she influenced product development and represented the company across international standards bodies. Recipient of SMPTE’s David Sarnoff Medal and ATSC’s highest technical award, Noland is celebrated for her collaborative, consensus-driven approach to advancing media technology. Just as she inspires progress in the broadcast industry, she brings creativity and passion to her role as a performing musician, embodying the blend of vision and artistry that makes her perspective so compelling.
PLATINUM SPONSORS
We are proud to recognize our Platinum Sponsors—industry leaders at the forefront of broadcast technology and innovation. Their commitment to advancing the future of media through cutting-edge solutions and meaningful collaboration helps make this event possible.
An Emmy® Award-winning U.S. manufacturer of fiber-optic, copper, and hybrid connectivity solutions for broadcast, pro AV, Nemal designs and builds custom cable assemblies, panels, and interconnect systems.
Merging technology with design, Systems Innovation delivers integrated AV solutions that transform spaces into engaging, experiential environments for clients around the globe.
Middleman develops intelligent software that automates live video and broadcast workflows. Its suite of tools—including AdIT, BreakTime, and FRED—simplifies SCTE 104/35 messaging, live event monetization, and dynamic ad insertion.
Panasonic Connect empowers professionals across broadcast, live production, enterprise, and public sectors with reliable visual, audio, and mobile technology.
GOLD SPONSORS
Thank you to our Gold Sponsors for their strong support and leadership in broadcast technology. These companies help drive innovation and enrich the conference experience. Be sure to visit their exhibits and attend their dedicated breakout sessions to explore the cutting-edge solutions they bring to the industry.
Television automation, whether single, multi channel and central casting operation.
Featuring a range of professional products to satisfy 4K, UHD, HD and HDR needs.
IP video, audio, control and monitoring for broadcast, performing arts, and corporate applications.
Virtualized broadband and video streaming solutions for video, broadband and media companies.
Virtualization, collaboration, storage, cloud and networking infrastructures consulting services.
Products for media processing and workflow orchestration, live capture, streaming, production, and video hosting.
Manufacturer of broadcast equipment and solutions that deliver content to TV sets, on-demand, WebTV, IPTV, and mobile.
Sony Electronics develops and manufactures video and audio technologies for a range of professional applications.
The teleprompting company providing modern, progressive teleprompter services.
Trock Media Solutions is a systems integrator providing professional video and broadcast solutions across the Southeastern U.S.
Imagine Communications powers the media and entertainment industry with advanced solutions for video production, playout, and monetization.
Cartoni is a world leader in professional camera support systems, renowned for its precision-engineered fluid heads, tripods, and accessories.
Kokusai Denki delivers advanced DSP-based products and imaging technologies for broadcast, industrial, and transmitter applications.
Transforms live production and broadcast workflows with cloud-native, AI-driven solutions.
Adobe empowers creators and enterprises with industry-leading software for design, video, and digital media workflows.
JB&A is a leading North American distributor and solutions provider for video, broadcast, and content production technology.
DMC Broadcast Group represent and distributes hardware and software in the Digital Broadcast market across the USA.
Utah Scientific is a leading manufacturer of routing, distribution, and control systems for broadcast and media operations.
SILVER SPONSORS
We appreciate the support of our Silver Sponsors, whose contributions help make this event possible. Their involvement reflects a shared commitment to advancing the broadcast technology industry and fostering meaningful connections within the community.
BECOME A SPONSOR
Sponsoring the SMPTE Florida Technology Conference offers direct access to a highly influential audience of decision-makers, engineers, and technology leaders shaping the future of broadcast. Compared to other regional shows, our sponsorship packages deliver exceptional value, offering increased brand visibility, targeted exposure, and a deeper connection to industry professionals. Building on the success of previous editions, this year’s sponsorship tiers come with enhanced benefits—including more complimentary tickets per sponsor. These can be used freely with clients, partners, or internal teams, making your investment go further while strengthening relationships. Don’t miss this opportunity to align your brand with innovation and leadership in the AI era of broadcast technology.
PLATINUM SPONSOR
$2,500
Benefits include:
- Double booth space (12’ of table space)
- Premium booth location in our expanded exhibit space.
- Ability to select location on first come first serve basis.
- Dedicated 30 minute breakout session to present your technology product or service to interested attendees.
- Recognition during event and on event promotions and signage.
- Six (6) full event access tickets.
GOLD SPONSOR
$1,750
Benefits include:
- Premium booth location in our expanded exhibit space.
- Main exhibit space.
- Sponsors signage at event and Holiday Dinner.
- Recognition on event promotions and signage.
- Four (4) full event access tickets.
SILVER SPONSOR
$995
Benefits include:
- Sponsors signage at event and Holiday dinner.
- Recognition on event promotions and signage.
- Two (2) full event access tickets.
DRINKS SPONSOR
$1,000
Benefits include:
- Drink ticket with your logo
- One drink ticket distributed per attendee and sponsor
- Ability to purchase additional tickets for your guests and others
VENUE
Hilton Orlando/Altamonte Springs
Special hotel rates (2 Queen Bed Standard = $133) are available at the Hilton for this conference but space is limited so act now.
Book your room today!